Senior Web Data Analyst

Join the world’s leading global car-rental company! We are looking for a data-driven Senior Web Data Analyst to transform data into actionable insights that fuel growth and enhance the customer experience.

In this role, you’ll take the lead in everything related to data — shaping analytics strategy, building scalable solutions, and driving data-based decision-making across the teams. You’ll have the freedom to implement your own ideas and initiatives, making a real impact on how the company grows and innovates globally.

Key Responsibilities:

  • Build reports and dashboards using internal data sources and web analytics
  • Analyze user behavior and website traffic using Google Analytics and PostHog
  • Manage and optimize Google Tag Manager (GTM) setup and data collection
  • Collaborate with Marketing teams to improve Google Ads and Facebook Ads performance
  • Provide strategic recommendations to optimize customer journeys, conversion rates, and marketing performance
  • Analyze A/B test results and provide actionable insights.

Requirements:

  • 3+ years of experience analyzing online user behavior (preferably in travel or e-commerce)
  • Expert-level knowledge of Google Analytics, GTM, and Google Ads
  • Familiarity with Facebook Ads analytics and tracking
  • Experience with SQL and databases (preferably BigQuery)
  • Willingness to learn PostHog or similar product analytics platforms
  • Strong analytical, critical-thinking, and problem-solving skills
  • Excellent communication to translate data into clear business insights.

Offer:

  • A culture that encourages initiative and creative thinking
  • Competitive salary €3500–5000 gross
  • 8 hours of paid self-development monthly after probation
  • Professional training and growth opportunities
  • Team-building and company-wide events (Winter Ball, Summer Festival)
  • Comprehensive health insurance after probation
  • Healthy snacks, relaxation zones, game rooms, modern office with panoramic views
  • Fully stocked kitchens, shower facilities, and recognition for work anniversaries
  • Festive events and thoughtful holiday gifts for employees and children.

Hiring process:

  • Screening call with Tech Recruitment
  • Interview with the HR and the Hiring Manager
  • Final meeting with the CMO
Riga, Latvia
Permanent, Full-Time
Posted
October 16, 2025

Other jobs in this category

Senior Web Data Analyst

Join the world’s leading global car‑rental company!

Riga, Latvia
Permanent, Full-Time
Posted
October 16, 2025
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